#FinCon21 ⋆ [FinCon]



september 22 - 25, 2021

CALLING ALL MONEY NERD Bloggers! Youtubers! Podcasters! Advisors! Freelancers! Brands!

#FinCon21 is a digital marketing event for anyone creating Personal Finance content on the internet — bloggers, podcasters, YouTubers, coaches and advisors, social media influencers, authors, freelancers, brands, and more! 



Beginners often tell us that FinCon is where they first discovered that there are other Money Nerds making content. It's where long-lasting relationships begin. FinCon is also where many discover the tools to create more effective and profitable content. Plus, beginners are often surprised to find sponsors interested in collaborating.



Congrats on putting in the work! Are you now looking for NEW brand relationships, business partners, or ways to diversify your income? As an experienced creator, FinCon opens doors to grow your business in new ways. It's also a great way to invest in new creators and give back to the community.



There's nowhere else where you can be among 2500+ other Money Nerds like yourself! While at FinCon, both in person and virtually, you can participate in platform, niche, and local meetups. You'll get to talk shop, collaborate, and just have a good time together.



There's nowhere else you can be among 2500+ other money nerds like yourself! While at FinCon, both in person and virtually, you can participate in platform, niche, and local meetups. You'll get to talk shop, collaborate, and just have a good time together.



FinCon offers numerous opportunities to get business done -- both in person and virtually. FinCon Central (our version of an expo hall) includes brands looking to partner with creators in a variety of ways. Consider upgrading to a Pro Pass and take advantage of a set aside time of meetings where you can talk with brand reps one-on-one.



Our goal at FinCon is to help you create better content, grow your audience, and monetize your work. You'll learn actionable steps and discover new tools to do just that.



Both experiences include everything you've come to love from a FinCon event -- plus, fresh updates!

Whether you’re in Austin or in the comfort of your own home, #FinCon21 will include opportunities to meet up with other creators, browse FinCon Central and do business with sponsors, access tons of content, and hear main stage and breakout speakers. 



For those who choose to attend virtually, all #FinCon21 events will be accessed via the event app, available in both desktop and mobile versions. 

“Always uncertain about how effective virtual conferences will be. But excited to share that I’ve already booked two new clients that I met at FinConX.” – Lee Huffman, #FinConX virtual attendee

Not sure the quality of virtual will be worth it? Check out this session from our recent virtual event.



For those who chose to attend in person, all of #FinCon21 main events, including keynotes, breakout sessions, and FinCon Central, will take place in the Austin Convention Center located in downtown Austin, Texas.

Our team is committed to ensuring COVID-19 safety guidelines are in place at the Austin Convention Center throughout the event. More specifics on these precautions will be available closer to the event.

To see a glimpse of what in person FinCon is like, watch this recap from the last time we were together.


from peers & experts

Breakout Sessions
Big Idea Talks
Success Labs


You’ll learn how to craft compelling digital content for your Personal Finance platform. Hear success stories and tips from content creators and experts in your niche.


You’ll learn how to establish your online presence by getting your quality content in front of more of the right people. Learn best practices related to marketing, branding, networking, SEO, and community-building.


You'll learn from proven experts exactly how to earn money by freelancing, pairing your content with relevant advertising, leveraging your influence, and creating your own products and services.

keynote speaker

Jaspreet Singh

Founder of Minority Mindset

Jaspreet Singh is a serial entrepreneur, licensed attorney, and the founder of Minority Mindset, a financial media company & YouTube Channel with over 900,000 subscribers.

Jaspreet Singh is an attorney, investor, and entrepreneur. Although he didn’t receive any formal financial education – he’s on a mission to make financial education fun and accessible.

Jaspreet is the CEO of Minority Mindset – a financial media companyThe Minority Mindset YouTube channel has changed the lives of nearly 1,000,000 YouTube subscribers with their videos being viewed 5 million times a month.

Jaspreet is self-taught. His parents are immigrants from the state of Punjab, India. Like many of his second generation Indians, Jaspreet grew up thinking that he needed to become a doctor. But he found a new path. He started his first business – an event planning company – when he was in college.

However, Jaspreet didn’t see a future with that company. After graduating college, Jaspreet pursued law school where he continued his entrepreneurial and financial ventures.

He started by investing in real estate. But he quickly realized that if we wanted to continue investing in real estate, he’d need access to more capital. So, Jaspreet jumped back into entrepreneurship.

After a couple years of research, Jaspreet invented a water-resistant athletic sock.

During the launch of his sock company, he was scammed by a marketing company which cost him thousands of dollars. This scam pushed him to start an educational social media page, which he called Minority Mindset. The Minority Mindset implies thinking differently than the majority of people. It’s not a racial minority.

He started Minority Mindset as a hobby just to teach others how to not make the same mistakes he made.

This social media page eventually grew into a YouTube Channel. Around the time when his YouTube Channel hit 100,000 subscribers – his sock patent was denied. At this point, he was forced to make a decision…

Continue with the sock company, or pursue Minority Mindset?

The sock company was profitable while Minority Mindset was not. He decided to follow his passion and pursued Minority Mindset full time after graduating law school.

Now Minority Mindset has grown into a full media company. His company is completely bootstrapped. As he likes to say, YouTube funds his business. He uses his viral YouTube channel’s revenue to fund and grow Minority Mindset.

His brand has helped countless people get out of debt, start investing, and create a plan towards building wealth.

Big idea presenters

Julien & Kiersten Saunders

rich & REGULAR

Julien and Kiersten, the couple behind the award-winning blog and forthcoming book, rich & REGULAR®, are known for their pull-no-punches yet humorous creative storytelling about life and money.

In addition to their platfom rich & REGULAR, the Saunders also produce the video series, Money on the Table and Money Editors at Success Magazine. Based in Atlanta, Georgia, their mission is to inspire the African American community to consider and adopt the FIRE lifestyle as a path to building generational wealth.   

The couple has used frugal living, real estate, index fund investing and their online business to set themselves on a path to achieving financial independence by 2021. They’ve paid off $200,000 in five years and their story has been featured in The NY Times, Forbes, CBS This Morning, Marketwatch and more.

When they’re not sharing stories about their experiences with money, they are parents to their son Beau, traveling the world or searching for their next great meal.


Paula Pant

Afford Anything

Paula Pant is a prominent leader of the Financial Independence Retire Early (FIRE) movement and an enthusiastic investor with a soft spot for spreadsheets.

As the Founder of Afford Anything, a personal finance and financial independence website with over 65,000 newsletter subscribers, and host of the award-winning Afford Anything podcast, Paula has led thousands of freedom-seekers to live life on their terms through her relatable wisdom and expertise.

The Afford Anything podcast has over 16 million downloads, listeners in over 150 countries, and accolades such as The New York Times naming it one of “7 Podcasts Your Wallet Will Love”.   

Paula is frequently featured in financial media including The New York Times, Washington Post, Kiplinger, and Forbes. She has appeared on Yahoo Finance, Talks at Google, and Marketplace Money.


Andy Hill

Marriage Kids and Money

Andy Hill is the award-winning family finance expert behind Marriage Kids and Money – a platform dedicated to helping young families build wealth and thrive.

Andy’s advice and personal finance experience have been featured in major media outlets like CNBC, Forbes, MarketWatch, Kiplinger’s Personal Finance and NBC News. Trusted as a personal finance influencer and corporate financial wellness speaker, Andy’s message of family financial empowerment has resonated with listeners, readers and viewers across the world.

When he’s not “talking money”, Andy enjoys roughhousing with his two kids, singing karaoke with his wife and watching Marvel movies.


Ericka Williams

Classy Climb

North Carolina native, Ericka Williams is a business woman excelling in the trucking industry with 12 Semi Trucks/9+ properties, a popular six-figure YouTuber, and author based out of Austin, Texas. Ericka specializes in lead generation, entrepreneurship, and passive income.

Ericka is the creator of Classy Climb School that includes courses, mentorship, and consulting for aspiring entrepreneurs, executives, and freelancers. Her brand specializes in helping you create multiple streams of income, growing your business, and ultimately cultivating a work from anywhere lifestyle. Through this program, Ericka’s Classy Climb has helped over 6000+ paid consultations.


The schedules for both the in person and virtual versions of #FinCon21 include these elements on these days.

A detailed schedule will be available later in the summer.

9/22 WED

Morning: Pro Networking [Pro Pass Only]

1pm: Check-in Opens

Community Meetups

First-Timers’ Orientation

Opening Party

9/23 THUR

Main Stage Session with Keynote & Big Ideas

Content Tracks

FinCon Central

Meetups & Networking

Speaker/Pro Mixer [Pro Pass Only]

9/24 FRI

Main Stage Session with Keynote & Big Ideas

Content Tracks

FinCon Central

Meetups & Networking

Closing Party

9/25 SAT

Meetups & Networking


Ends at Noon



FinCon Central is the hub of the FinCon experience, and this year it will take place both live and virtually. It includes exhibits, live podcasting, video booths, and more! Our partnering brands will be there to network and meet with you, so plan to take advantage of this time to grow your network and do business.

We intentionally design FinCon so that you get as much real value from the experience as you can, and FinCon Central is a key part of that value. It’s a high-energy place to discover platform solutions, collaborate with other creators, and meet in person or virtually with potential sponsors.

Don’t just take our word for it

"I’ve made some of the best connections and had some of the best opportunities for my work by attending FinCon..."

Chris Browning, Popcorn Finance

TEll me more about

pro Networking

And Why I should Upgrade

Pro Networking is an exclusive networking opportunity where Pro Pass holders and brands schedule mutually-beneficial meetings. The goal is to connect Pro level attendees to the companies and brands they want to do business with. Whether you’re a content creator or a brand who is attending in person in Austin or at home, you can still participate in these meetings.

Pro Networking events are only included with the #FinCon21 Pro Pass. 

Can't decide which pass is for you?

In this video, the FinCon Team explains all three pass options and who we think is the best fit for each.

SEPTEMBER 22-25, 2021

Choose your #FinCon21 Pass


$ 300
limited time price
$ 250


$ 500
limited time price
$ 350


$ 775
Limited Time price
$ 450

Please see the FAQs below for more details related to changing your pass type, transfers from 2020, add-ons, and more.

Personal finance enthusiast but not a content creator?

The #FinCon21 Community Pass is intended for people outside of the industry with a passionate interest in personal finance and/or investing.

Limited Edition

Swag Pack


At FinCon, we take our swag seriously! The Swag Pack includes a limited edition #FinCon21 t-shirt as well as a few smaller swag items. If your pass is virtual, it will be mailed to you. If you are coming to Austin, you can pick yours up there. Add it onto your pass at the time of purchase.


[Updated on 05.25.21] We are following the lead of the City of Austin, Austin Public Health, and the Austin Convention Center for all COVID-related safety precautions.On May 18, 2021, the City of Austin moved into Stage 2, and the Austin Convention Center is currently operating at 35%.  We will continue to update as we receive new information and projections for our event in September.

Additionally, the FinCon Team is planning the event schedule and space with Covid measures in mind. We’ve adjusted #FinCon21 programming to allow for fewer tracks in larger spaces in Austin. We’re also currently working with our expo services company to design a more spacious approach to FinCon Central.

Because a lot can change between now and September, we will continue to update attendees as additional information is available.

We do not offer refunds for #FinCon21 passes. If you are unsure you can attend in person in Austin in September, you can purchase a virtual pass and upgrade to an in-person pass before the upgrade window closes this summer.

In years past, we’ve offered attendees the courtesy option to sell your pass to someone else and transfer it for a $50 admin fee. If you weren’t able to attend, there wasn’t an alternative event option. However, since #FinCon21 is a hybrid event and offers the option to attend virtually–something we’ve never had before–we will not have the ticket exchange option.

For those who transferred their passes from #FinCon2020, you’ll be given the option to choose whether you want your pass to be an Austin pass or a virtual pass in July.

If you transferred your pass from 2020, you have the same pass for 2021 that you registered for in 2020. (Ex: If you registered for a basic pass for #FinCon2020, you have a basic pass for #FinCon21.) In the Fall, you should have received an email from TicketSpice when your pass was transferred. If you did not, email us at  admin@finconexpo.com and we’ll look it up for you.

For planning purposes, we will reach out to all existing pass holders (transfers from #FinCon2020 OR those who purchased in the exclusive sale after #FinConX) in the coming months to find out if you’ll be using your pass to attend either virtually or in person.

Not a problem! Your pass will still give you access to all of the virtual event. Unfortunately, we will not be able to refund you the difference in price, though.

Not a problem! You can email us at admin@finconexpo.com to upgrade your pass.

Good news! If you transferred your pass from #FinCon2020 OR if you purchased your pass in the exclusive sale after #FinConX, you automatically get lifetime access to all #FinCon21 digital recordings. You do not need to purchase the lifetime access.

Yes, there will be a window in which you can upgrade your pass from virtual to in-person. The deadline will be some time this summer, but we have not announced a date yet. We will email all pass holders to make sure they have plenty of time to make the upgrade decision, if they so choose.

Good news! If you transferred your pass from #FinCon2020 OR if you purchased your pass in the exclusive sale after #FinConX, you automatically get the swag pack (including the limited edition #FinCon21 t-shirt) with your pass. You do not need to purchase an additional swag pack.

We have a small room block at the Hilton Austin for #FinCon21 at a discounted rate. The hotel is across the street from the Austin Convention Center and easily accessible if you need to run back to your room during the day.

There are a limited number of rooms available on this FinCon-official block, so we suggest booking yours today.

Access the room block.


Email us at admin@finconexpo.com and we’d be happy to send more info! 

You can also learn more on our Become a Sponsor page.